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Sequoia is a classic fedora made of 100% Toquilla straw and features a precisely handwoven vented crown, a flexible medium brim, a thin polyester sweatband, and a black grosgrain hatband with a removable colorful bird feather. The brim contains a wire to hold its shape. This item is a genuine Panama Hat handwoven in Ecuador.
Material: 100% Toquilla Straw
Brim: 2 1/2" snap
Crown: 4" vented "Crown C" shape (Tear Drop)
Hatband: 1" grosgrain
Handwoven in Ecuador. Hand-finished in the US. Measurements are approximate, this is a handwoven product and actual measurement may slightly vary.
If your measurement falls between sizes, choose the next largest size. A looser fit is recommended as you can use hat size reducer tape to help nail the perfect fit.
Rituals have a purpose. To care for your Ultrafino hat, follow these simple step-by-step tips:
1. To maintain its shape, lift the hat using both the front and back brim with both hands. Do not take the hat from the dome.
2. Avoid hanging the hat always on the same side.
3. To remove dust, keep the straw elastic or remove small stains from the straw, apply PAUL LASHTON STRAW HAT CLEANING KIT on the affected area. Avoiding the engraved gold Ultrafino logo.
4. If the hat gets wet, dab it with a soft cloth and let it dry in a ventilated place away from direct light and heat, for better protection of your Panama hat add PAUL LASHTON STRAW HAT REPELLENT KIT.
5. If the hat is rollable, do not leave it folded for more than 48 hours. Keep the hat away from direct light, humidity, and heat.
6. If you need to re-shape or to preserve the shape of the Panama straw hat use PAUL LASHTON PREMIUM STRAW HAT STIFFENER KIT.
* Ultrafino does not assume responsibility for damage to the product resulting from alternative use or care that is not compliant with the instructions provided here.
Determining your hat size is quick and easy. All you need is some sort of tape measure or string that can be measured.
Place the tape around your head right above your ear. It should across your mid-forehead, 1/8" above your ear, completely circling your head, and taut.
Then use the chart below to find your 'Label' size. If you are in between sizes choose the next largest size.
Use this chart to determine your Hat Size. We use the fitted row for our products.
|Fitted||6 5/8||6 3/4||6 7/8||7||7 1/8||7 1/4||7 3/8||7 1/2||7 5/8||7 3/4||7 7/8||8|
|20 7/8||21 1/4||21 5/8||22||22 3/8||22 3/4||23 1/8||23 1/2||23 7/8||24 1/4||24 5/8||25|
The Panama hat is a finely woven hat made out of toquilla palms on Ecuador’s Pacific coast. The finer the weave, the finer the hat. A hat that is considered to be of 'Ultrafino' grade contains at least 600 weaves per square inch and takes about 6 months to make. When the company was started in 2003 the first hat ever sold was an Ultrafino grade Panama Hat. The name Ultrafino had a certain feeling of excitement, uniqueness, and quality. We wanted all of our products to radiate the same feeling of owning an Ultrafino grade hat. And so began Ultrafino Panama Hats.
Ultrafino means ultra-fine in Spanish and it has become the raw definition of the company. Everything we do is aligned to the name. We strive to provide ultra-fine customer service while providing ultra-fine quality hats.
Our brimmed hats are shipped in a specialty shipping box designed to protect the crown and brim during transit. Note, we do not recommend this box for long term storage, rather consider purchasing our hatbox for proper storage.
We offer complimentary standard shipping for U.S. orders over $150
30-day return and exchange policy (learn more)
Items on sale do not qualify for free exchanges. Items must be unworn with tags attached to qualify for returns.
We guarantee your hat will arrive correctly otherwise we will replace it.
If you are unsure of your size even after measuring, we recommend you purchase our hat size reducer.
I bought the Sequoia Hat. Primarily use it on the golf course to provide a sunscreen for my ears. It's vented to keep your head cooler. It's very well made. All positive so far.